Analytics in Action: Level Up Your Association’s Marketing with Analytics 

On-Demand Webinar

Analyzing data to make marketing decisions is no longer a nice-to-have – it’s a must-have in today’s digital world.

For your association to remain relevant among a myriad of competing priorities for your members, you must deliver value they can’t find anywhere else. And to do that effectively, you need to start and end with data.

Watch this how-to session to learn how to use your behavioral and demographic data to make content and outreach decisions, while continuously analyzing your efforts so you can adjust when things aren’t going as expected.

By the end of the session, you’ll be able to analyze your data to:

  • Build personas that better segment your audiences
  • Target relevant content to current and prospective members
  • Measure what is working best and what should be eliminated

This webinar originally aired on July 6, 2022.

Your hosts:

Bill Conforti_new

    Bill Conforti
    SVP of Strategy & Solutions
    Association Analytics

Greg Pollack_new

    Greg Pollack
    VP of Sales
    Association Analytics





Learn more about Association Analytics