Beneath all your data lies hidden gems (aka insights) that can be monetized. 

As long as you know where to look and how to dig the insights out, you can leverage your structured and unstructured data to come up with ideas for new revenue that go beyond just membership dues.

During this discussion presented by Association Analytics, you’ll learn how to use the data you already have to:

• Sell more products to your current members
• Expand your audience beyond current members
• Develop new products that members and non-members want